1. Introduction

ZB Media Group ("we", "us", "our") is committed to protecting the privacy of visitors to zbmediagroup.ca and the personal information you provide to us. This Privacy Policy explains what information we collect, how we use it, and the choices you have. We comply with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy laws.

2. Information we collect

We collect personal information you provide directly when you:

  • Submit our contact form (name, email, company, project details, budget range)
  • Email us directly at info@zbmediagroup.ca
  • Book a call through our scheduling system
  • Apply for a role on our careers page

We also automatically collect technical information when you visit the site, including IP address, browser type, device type, pages visited, and referring URL. This is collected through Google Analytics 4 with IP anonymisation enabled.

3. How we use your information

We use the personal information you provide solely to:

  • Respond to your enquiry and discuss potential projects
  • Deliver services if we enter into a working relationship
  • Send relevant follow-up communications related to your enquiry
  • Improve our website and services based on aggregate analytics
  • Comply with legal obligations

We do not sell your personal information to third parties. We do not use your information for unrelated marketing without your consent.

4. Third-party services

We use the following third-party services that may process your data:

  • Google Analytics 4 — anonymised website usage analytics. Google's privacy policy applies.
  • Calendly — call scheduling. Calendly's privacy policy applies.
  • Web3Forms — contact form delivery. Their privacy policy applies.
  • LiteSpeed hosting — server logs.

5. Data retention

We retain enquiry data for as long as needed to respond and follow up, plus a reasonable period for record-keeping (typically 24 months). Client project data is retained for the duration of the engagement plus seven years for tax and contractual purposes. Analytics data is retained per Google's defaults (14 months).

6. Your rights under PIPEDA

You have the right to:

  • Access the personal information we hold about you
  • Correct inaccurate information
  • Withdraw consent for ongoing processing (where consent is the legal basis)
  • Make a complaint to the Office of the Privacy Commissioner of Canada

To exercise any of these rights, email info@zbmediagroup.ca.

7. Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, alteration, disclosure, or destruction. The site is served over HTTPS. No system is perfectly secure, but we follow industry best practices.

8. Children

Our services are not directed at children under 13. We do not knowingly collect personal information from children.

9. Changes to this policy

We may update this policy from time to time. The "Last updated" date at the top will reflect any changes. Material changes will be communicated where appropriate.

10. Contact

For any privacy-related questions or requests, contact us at info@zbmediagroup.ca.